- Total entries: more than 5,500
- “Red Dot: Best of the Best” awards granted: 102
- “Red Dot” awards granted: 1,405
- “Honourable Mention” awards granted: 52
Manufacturers and designers from 54 countries entered their current product innovations in the Red Dot Award: Product Design 2017.
39 experts from all over the world convened in Essen to assess each individual object live and in situ in a process spanning several days.
Only designs that won over the jury with their high design quality were awarded the sought-after Red Dot.
The distinctive winners’ label will decorate the best products of the year with immediate effect.
In the areas of:
- bathrooms and personal care
- consumer electronics
- kitchen appliances and furniture
Design as a distinctive feature is playing an ever-increasing role. Sustainability and new technologies are also major developments.

© Red Dot – Aalto Theater
International jury evaluates entries
Every year, only independent designers, design professors and specialist journalists are appointed to the jury.
They evaluate each individual product and award the Red Dot for high design quality and innovation.
Thanks to their background, the experts assess the special intercultural aspects of design in a conscious manner, guaranteeing a judging process that yields results that determine the direction of the design strategies of manufacturers and designers across the globe.
Jury member Professor Renke He from China, an expert in industrial design, says:
“Design quality decides the quality of the user experiences of products or services of the companies; it is the key issue for a company’s economic success.”

© Red Dot – Professor Renke He
Nature and sustainability in product design
One of the main trends at present is a reflection on nature and sustainability, both in materials research and in product design.
It was the sustainability aspect in particular that won over the jury in the case of the “biobrush” toothbrush.
The plastic and packaging is based on cellulose made from leftover wood from sustainable forestry.
The toothbrush is virtually carbon neutral thanks to the optimised manufacturing process.
As a result, the “biobrush” was awarded the Red Dot: Best of the Best.

© Red Dot – Biobrush – Best of the Best
Robotics and new technologies gaining ground
Industrial robots are already well-established, and now they are taking over other product areas: In many households, tasks like mowing the lawn, cleaning the windows and hoovering are already performed by these intelligent helpers.
PuduBOT, Red Dot: Best of the Best winner in 2017 in the category “Robot technology” adopts a new approach.
It was created to help waiters in restaurants.
PuduBOT brings orders to the guest using high-precision laser radar technology and can interact with the guest using facial expressions and voice.
In the future, robots will become more and more independent, according to design expert and Red Dot juror Nils Toft:
“In a near future more and more products will be autonomous and with artificial intelligence. We will live side by side with them and they will be our colleagues. How we design them can make a big difference.”

© Red Dot – PuduBOT – Red Dot Best of the Best
Red Dot label differentiates design quality
The laureates use the renowned winners’ label as a marketing tool, for example on their packaging or in advertisements.
Juror Martin Darbyshire, founder and CEO of internationally renowned design office “tangerine” believes:
“For brands, the Red Dot award is a mark of excellence, offering a point of difference over their competitors in the marketplace and gives consumers security in knowing that the products that they are purchasing are of the best quality.”

© Red Dot – Design on Stage
Award ceremony and after-show party honour the best in the industry
The award ceremony will take place:
- on Monday, 3 July 2017
- from 5.30 p.m. in the Aalto-Theater in Essen/Germany
During the Red Dot Gala.
The laureates of the top award, the “Red Dot: Best of the Best”, will be recognised.
Among them Audi, Kartell, Artemide, Hansgrohe, Bora, Electrolux, LG, Canyon Bicycles, Philips, Puma, Niessing, Apple and Bose.

© Red Dot – Designers Night
Afterwards, the prize winners and the guests will celebrate together in the Red Dot Design Museum (from 8 p.m.) in the midst of the award-winning products at the Designers’ Night.
At the after-show party, the Red Dot and Honourable Mention winners will receive their certificates.
Alongside the winning products, they can present themselves to the media and the design scene in the “Design on Stage” exhibition.

© Red Dot – Designers Night
MOST READ DESIGN ARTICLES
- Meet the 10 most influential Product Designers of all time (so far)
They have affected the lives of millions with their inventions and designs...
- Transforming space into a lifestyle with YoDezeen
YoDezeen’s tour de force is a powerful tool used to aesthetically transfor...
- Alessi: 10 facts to frame 100 years of design history
Alessi counts almost 100 years in the business and a growing influence in...
- How TerraLiving is bringing nature to our spaces, one terrarium at a time
Founded by a team of scientists and designers, TerraLiving is spearheading...
- The U-Mask’s Bio Layer kills harmful bacteria for up to 200 hours
U-Mask’s Model 2 is the first biotech protective mask which not only block...
- Lukas Bazle is creating unique products through functionality and playful use
German designer Lukas Bazle is redefining everyday objects with his functi...
- Colosseum’s Roman architecture inspires the design of Arc minimal acoustic panels
Arc is a contemporary acoustic panel designed by the Spanish design studio...
- Design Icons – Jonathan Ive
Ease and simplicity of use are achieved by obsessing with details that are...
- Wood veneers glowing in the dark – Interview with Studio Vayehi
Tzuri Gottlieb and Katharina Brand in an exclusive interview reveal the in...
- Modern luxury homes: 8 elements that make them extraordinary
Everyone wants to have a home that has all the features to make them both c...