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Calvi Brambilla - design curator vs art director - words that matter - DWProfessional

Art Director VS Design Curator

October 29, 2022 4:29 pm Published by

Fabio Calvi and Paolo Brambilla are Flos’ design curators. A few years back, we would have seen the term art directors on their business cards but, together with Flos’ CEO Roberta Silva, they decided that this job title, imported from the art scene, was more suitable. “It may seem pretentious”, they say, “but we had reasons to support this decision”. These reasons are worth investigating and sharing within the design community: What is the difference between an art director and a design curator? Calvi Brambilla: “In the world of furniture and interiors, art directors are the professionals whom companies identify […]