How to launch a design brand from scratch
November 23, 2023 6:28 pmIn this article, I want to discuss a young individual who is leveraging social media to share his journey in the design world: Brandon Wang and […]
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One name, two souls: a product brand and a design center fueled by innovation
November 14, 2023 4:10 pmRooted in the heart of Milan since 1981, MOMODESIGN has cultivated a rich legacy of design innovation and creativity. Initially emerging as a design studio within […]
Crafting a creative identity: the intersection of Design and Art in brand positioning
October 27, 2023 10:51 amFor its inaugural edition, the Italian Modulnova explores the realm of fine art photography, a medium that captures contemporary life through the lens of those who […]
A brand-new project focused on advanced craftsmanship methods
October 11, 2023 9:40 amSince founding their design studio in 2012, Bernadotte & Kylberg have partnered with some of Scandinavia’s most prestigious design brands, including Georg Jensen, Stelton, Zwiesel, and […]
A new communication to find a brand’s soul
September 22, 2023 2:58 pmDoimo Cucine is presenting its new website. Apparently not big news in a digitally frantic world, but this is just the last step of a deep […]
Earth Rated x Layer: fresh branding unleashing a better way to play
August 29, 2023 3:04 pmBringing a new air of fun and sustainability to dog products – design agency Layer led by Benjamin Hubert creates canine-friendly branding for Canada-based Earth Rated […]
Type design in branding: find a brand’s voiceprint to make it truly unique
July 24, 2023 7:00 amWhy typography matters? Type design has a huge creative, aesthetic and communicative potential that oftentimes goes undetected by the most. Typefaces can shape and express cultural […]
IKEA Museum: a captivating glimpse into the brand’s rich history
June 20, 2023 5:50 pmCommencing his journey by selling pens and matches in Småland, Sweden, in 1943, Ingvar Kamprad laid the foundation for IKEA, which has grown into one of […]
5 refreshing drink rebrandings that are sure to catch your eye
June 2, 2023 7:31 amFrom Nendo to PepsiCo, The Coca-Cola Company, Jones Knowles Ritchie and OlssønBarbieri – today, brands and design studios are seamlessly adapting their approach and rebranding their […]
CIFF Guangzhou 2023: innovative solutions by the industry’s leading brands
May 3, 2023 11:33 amThe 51st CIFF Guangzhou 2023 was held in two phases, effectively divided into three exhibitions: Home Furniture, Office and Commercial Space, and CIFM/interzum guangzhou. The numbers […]
The OTO Chair: how to move from an idea to a circular brand
March 26, 2023 7:17 pmIn 2019, Alessandro Stabile and Martinelli Venezia Studio created OTO, aka 1:1, one to one: a plastic injection molding chair, printed using recycled industrial plastic, lightweight […]
Polish brand Artu hits the nail once again with a new collaboration with Moritz Putzier
March 6, 2023 5:23 pmWith a successful trajectory and only four years in the market, the Poland-based brand Artu, has paved its way to the home interior and hospitality market […]
