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Design

Product design is the intersection of problem-solving, ideas, materials, art, and technology. Product design translates the insights from all these fields of knowledge merging them into innovative applications for real-world scenarios. Due to ever-increasing consumption and specific market demands, product designers play a central role in shaping consumer habits and carry a big responsibility towards our planet and society.

The new metric of design influence

Seoul consistently utilises design to address intricate urban challenges. Embodying this forward-thinking ethos, the Seoul Design Award 2025 champions design […]

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