HABITS Design Studio

  • Italy
  • 3D & Rendering
  • Appliances
  • Art Direction
  • Consumer electronics
  • Digital
  • Exhibit & Display
  • Installations
  • Lighting
  • Materials & Surfaces
  • Tech
  • Vehicles
  • Wearables
  • Bathroom
  • Home
  • Horeca
  • Kitchen
  • Office
  • Outdoor
  • Retail
  • Concrete
  • Glass
  • Laminate
  • Marble
  • Metal
  • Plastic
  • Stone
  • Textile
  • Wood
  • 3D printing
  • Electric
  • Lifestyle
  • Modular
  • Smart Home
  • Sports
  • Workspace

Established in 2004 by Innocenzo Rifino and Diego Rossi in Milan, Habits stands as a versatile multidisciplinary industrial design studio. Their focus lies in crafting technological and interactive projects of global significance, collaborating closely with companies to develop enduring products and immersive experiences.

Comprised of a diverse team including industrial designers, electronic and mechanical engineers, model makers, interaction and visual designers, and interior designers with a global perspective, the studio recognizes the distinct technological expertise found in Asia, leading to the establishment of a branch in Bangkok in 2021.

We study science and art. We design new habits. Prototyping our ideas, embedding electronics, we reduce the gap between physical and digital.

With over two decades of experience spanning various industries, Habits specializes in digital products, home appliances, automation, lighting, UX/UI design, and phygital interfaces. Their track record boasts an impressive array of accolades, having garnered more than 180 international design awards including the prestigious Red Dot, IF, Compasso d’Oro, Design Plus, Good Design, and German Design Award.