5 digital artists and designers you need to follow on Instagram

A new generation of digital artists is growing.

Since the beginning of the digital age and with the rise of the metaverse today – the lines demarcating art have become increasingly blurred leading creatives from across the globe to explore infinite ways to conceptualize spaces. 

Digital renderings have long served architects and interior designers to help effortlessly visualize before the building begins. 

With their roots in spatial design, these digital artists’ ideas present a new creative current defined by the fusion of digital techniques and an aesthetic that moves between reality and fantasy.

Utilizing digital technology from 2D or 3D imagery and animations to interactive digital installations, art that incorporates virtual or augmented reality, NFT artworks and more – their work harmoniously blends design and technology.

Free from the constraints of the physical world, their dreamscapes expand the possibilities for design.

Want a daily dose of design inspiration?

Look no further because these Instagram accounts immersed in imagination and creativity is all you need.  

Get ready and get scrolling!

1. Andrés Reisinger

Originally from Argentina, with his ‘unclassifiable’ studio in Barcelona bridging the imagined and the tangible – Andrés Reisinger is one of the most sought-after digital artists.

A part of a new wave of designers exploring 3D’s infinite potential and the NFT marketplace, his body of work is highly versatile and diversified.

Weaving reality and fiction together through surreal landscapes, utopian architectural renderings, hyper-stylized interiors, enticing furniture and objects – Reisinger creates immaculate visuals that showcase the striking possibilities of digital design. 

With just a quick peek into his account, you’ll see that his instantly-recognisable imagery is characterized by an arresting minimalism in which unexpected shapes, a lustrous color scheme and an experimental use of textures, light and plush materials lend a unique visual vibrancy.

2. Paul Milinski

A Melbourne-based renowned digital artist and designer – Paul Milinski is known for creating ethereal worlds, fantastical scenes and vast, alluring landscapes.

Refreshingly pleasing, his surreal work seamlessly  intertwines architecture, interiors, still-life and landscaping. 

Even at a glance, the incredible details of his digital artwork start to reveal themselves, pulling you into the beauty of his emotive dreamy spaces.

With an innate desire to explore new frontiers of digital art, Milinski draws on this as inspiration to craft imagery that influences current and upcoming generations. 

“I believe that we are only at the beginning of the most significant art movement in history and people will always want to experience something exciting.

For this to happen, boundaries must be pushed and the status quo always challenged!” says Milinski.

Today he’s sold out multiple NFT art collections and is beginning to incorporate his NFT’s into the metaverse to make for an even more unique experience for potential buyers.

Take a look at his feed and get mesmerized!

3. Filip Hodas

Filip Hodas, an artist based in Prague, has made a name for himself creating 3D renderings that give us a glimpse into an alternative dystopian reality. 

Balancing reality and fiction with elaborate, detailed renderings – his captivating creations have a knack for grabbing one’s attention, often playing with well-known video games, cartoon characters, fast food chains and other recognizable pop culture imagery providing a conflicting sense of nostalgia and foreboding.

His mind-bending creations transport the viewer into a hyper realistic space, which have earned him a loyal following over the years.

From his viral captivating Pop Culture Dystopia artwork series to his impressive list of brand collaborations that spans the likes of Adidas, Coca Cola and Adobe – his account offers you an extraordinary view into his digital universe.

4. Hayden Clay

Invoking positive change through art – Hayden Clay is a visual artist currently living in Brooklyn, New York City creating artworks that explore various ideas blending nostalgia with a whimsical beauty.

“Formerly a photographer, I focused on creating sensory, lush images and most photographs explored the mixing of light by combining multiple exposures on film.

Some ideas proved too surreal to create in-camera, so I transitioned to 3D artwork in order to construct my visions with more control” says Clay.

As seen in his feed, his 3D renders and breathtaking spaces bathed in light and water illustrate the potential impact of rising sea levels.

Flooded scenes of everyday life from metro stations to cinemas and diners  are given a dream-like quality featuring beautiful blue skies and pink hues, in Clay’s digital images inspired by climate change.

5. Notoo Studio

Based in Formigine, Italy creating photorealistic environments – notooSTUDIO is an independent and multidisciplinary creative laboratory of designers that deal with the production of 3D and photographic images, installations and set design.

With constant research, based on technical and artistic skills – they travel between the world of interior design and visual communication, accompanying their customers along the development of their projects, from the study of the product to its placement on the market. 

“Inside Art is one of our projects that pays homage to artists from Giorgio de Chirico to Escher and brings their style into the world of 3D with dreamlike but at the same time contemporary environments” says the studio.

Guided by creative intuition, technology and a pinch of unpredictability – eclectic aesthetics breathe life in their stunning designs as seen on their account.