Astro Studios

Astro Studios is a California design studio launched in 1994, whose multidisciplinary teams have designed more than 500 original brands and products and spun off the gaming brand Astro Gaming. Its motto, “Fight Gravity”, frames a practice built on consumer design, brand identity and industrial design for technology and lifestyle companies.

Work has ranged from Bose Frames, the first audio and AR-enabled sunglasses developed with Bose, to WD_Black, a complete brand, product, packaging and launch system created for Western Digital’s gaming audience. Long-running collaborations include Nike, HP, Xbox, Logitech, Vive and Shinola. In 2020 the studio joined PA Consulting, adding strategy, engineering and science to its design capabilities while keeping its own name, team and California base.