Design Group Italia

Design Group Italia is a Milan design studio founded in 1968 by Marco del Corno as a branding, packaging and product design practice, based at Via Aleardo Aleardi 12. It was multidisciplinary from the start: the FILA Tratto felt pen, designed in 1976 and still in production, won the Compasso d’Oro in 1979, and in the 1980s the studio developed the Vetta Corsa, one of the first helmets made from polycarbonate and polystyrene foam.

Where Italian design of the period was often tied to furnishings, the studio concentrated on functional everyday objects — packaging, dispensers, telephones and switches — before extending into digital products and services, with work for Intel shown at CES 2020. It is now part of Alkemy+, the creative heart of Alkemy Group, and covers brand design, product design, service design, engineering and space design.