FOTOFOTO

FOTOFOTO Inc. is a New York company, based at 54 Orchard Street, founded by a small team of designers, engineers and film enthusiasts who build modern film cameras. Its zero-waste disposable is a 35mm colour film camera made with recycled materials and an automatic flash, conceived as a sustainable alternative to the disposable camera.

The business is organised as a loop: customers shoot, send the camera back, receive their developed film and the body is refurbished and sent out on another adventure. Each collected camera core receives a proprietary printed circuit board with a light sensor that turns the manual flash automatic, reducing blank frames, and the company reports more than 2,000 pounds of electronic waste diverted from landfill.