Mattel

Mattel is a global play and family entertainment company founded in 1945, and owner of one of the largest toy portfolios in the world: Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High and Polly Pocket among them. It began, as the company puts it, as a collaboration between designers and engineers working out of a garage.

Its output now runs beyond toys into content, consumer products, digital and live experiences, sold with retailers and ecommerce partners worldwide. Mattel describes four product attributes it designs against, quality, safety, value and purposeful play, and frames the whole business around a single purpose: to empower generations to explore the wonder of childhood. The company also runs citizenship programmes in the communities where it operates.