Visuelle Fabrik

Visuelle Fabrik is a branding and corporate design agency in Basel, Switzerland, founded and led by Roman Albertini. The studio works on brand strategy, naming, corporate design, art direction and illustration for companies and organisations that need a coherent visual identity across every touchpoint.

Its process starts by evaluating the individual contact points between a brand and its audiences, then builds a complete appearance around them: logo systems, typography, image worlds and colour concepts, brought together in design guidelines that partners can apply consistently. The agency describes its focus as refined branding, authentic corporate design and simply good graphics, and works as a full-service partner from strategy through to print, campaigns and digital applications.