Yidan Xu

Yidan Xu is a London-based product designer and innovation researcher who graduated in 2025 from Innovation Design Engineering, the double master’s run jointly by Imperial College London and the Royal College of Art. Her work moves between health tech, automotive interfaces and hardware, with earlier projects at Huawei’s user-centred design lab and on HMI screens for Xiaomi Auto.

Urify, her solo venture, is a toilet-cleaning tablet that releases a reagent and shifts from light yellow to blue when urinary albumin is present, flagging early kidney damage during an ordinary flush. Developed with Imperial’s Advanced Hackspace and the London Kidney Network, it was UK runner-up and a global top 20 finalist at the James Dyson Award 2025, and is now being incubated in Imperial’s We Innovate programme.