The Alpine A310 VISION draws on one of the brand’s most recognisable silhouettes: the A310, launched in 1971 to extend the story begun by the Berlinette. Its taut, geometric body and low, wide stance were conceived as an embodiment of the arrowed ‘A’ and of the brand’s forward momentum.

The one-off concept arrives as the four-cylinder A310 marks its 55th anniversary and the V6 version its 50th. Alpine’s design team worked from an original A310 placed in the studio, studying its volumes and lines through hand-drawn sketches and observation. The aim, the brand says, was to capture the essence of a design it describes as simple, expressive and timeless, and give it a contemporary reading.

Straight-on front view of the Alpine A310 VISION concept car
The Alpine A310 VISION, front view. ©Karen FAURIE/DPPI

Not a reproduction

Alpine describes the concept as an extension of the original’s intent rather than a copy: a radical silhouette, a clear design and an instantly recognisable presence. It combines the purity of the early four-cylinder cars with the wider, more muscular wings of the later V6.

Hand-drawn design sketch of the Alpine A310 VISION
A design sketch of the A310 VISION. ©Alpine design

The result is an imagining of what the A310 might have become had it been designed with today’s languages, materials and means. The proportions push the same sportiness: 4.55 metres long, 1.18 metres high and 2.03 metres wide at the rear, on a 2.45-metre wheelbase. Aluminium bodywork sits over a black lower section with an organic, Formula 1-inspired treatment, beneath a semi-transparent cabin bubble.

Design details

The front end carries a ‘pop-down’ headlight treatment that reveals itself on start-up, while the bonnet integrates an ‘S-duct’ well and a ‘Y zero’ blade runs the length of the car toward the rear. A two-part split rear wing plays on a transparency inspired by ice and mountains, and the blade-shaped rear lights double as aerodynamic elements.

Detail of the Alpine A310 VISION front end showing the headlight and bonnet S-duct
The pop-down headlight treatment. ©Karen FAURIE/DPPI

The car sits on ‘A’-shaped wheels, a triangular form that nods to the full metal wheels of the early versions. Through the semi-transparent cabin, the interior appears as a glimpse rather than a full reveal: organic seats, colour-blocked elements and physical controls inspired by Hi-Fi equipment.

Detail of the A-shaped wheel of the Alpine A310 VISION
The A-shaped wheel design. ©Karen FAURIE/DPPI

The APP platform

The concept was built to show what Alpine calls the creative freedom of its new APP platform, which the brand says pushes the limits of sports-car design while keeping a practical modularity. It lets the design team explore new proportions, volumes and expressions of Alpine’s design language.

Rear three-quarter view of the Alpine A310 VISION showing the split rear wing
The split rear wing. ©Karen FAURIE/DPPI

A study, not a production car

Alpine is clear that the A310 VISION is a design exploration rather than the announcement of a future model.

The Alpine A310 VISION displayed on its stand at the Paris Motor Show
The A310 VISION at the Paris Motor Show. ©Fisheye Manufacture

It shows how the brand can look back at its history without nostalgia, and opens, in Alpine’s words, a new field of creative exploration for the sports cars the APP platform could support.

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