Newplan Design

Newplan Design, known in Chinese as Jialantu (嘉兰图), is an industrial design consultancy founded in Shenzhen in November 2000. It has grown into one of the larger design companies in China, with more than 400 designers, engineers, analysts and strategists and branch companies in Beijing, Chengdu, Shenyang and Shunde.

The consultancy covers the whole product innovation process: market and user research, brand and product planning, product design and the industrialisation of results. Sectors run from consumer electronics and home appliances to communication terminals, medical devices, electrical equipment and financial terminals, with more than 6,000 cases for clients including GE, Siemens, Philips, Lenovo, Gree, Midea, Haier, Huawei and Mindray. It states it is the only Chinese design institution to hold Red Dot Best of the Best, iF Gold and IDEA awards.