Marcantonio’s Maximalist Minimalism: breaking the rules in design

In design, opposites often attract, and few designers evoke this tension better than Marcantonio. This principle holds especially true when I reflect on my personal journey as a designer. My approach has always leaned towards minimalism—creating objects that use the least shape possible, stripped to their essence, where function dictates form. Yet, I’ve never stopped being fascinated by the unexpected: designs that break every rule and transcend functionality to tell stories.

This internal dichotomy defines much of my work and passions. On one hand, I gravitate toward minimal and functional objects in my professional practice. On the other hand, I am irresistibly drawn to creations that spark emotion, provoke curiosity, or leave me wondering, “How did they even think of that?” The less I understand the process behind a design, the more intrigued I become. It’s a mental exercise that pushes me beyond my comfort zone.

I still remember the first time I saw his work at Rossana Orlandi’s gallery during Milan Design Week. There it was: a life-sized giraffe holding a chandelier in its mouth. It was completely surreal, and I had to ask myself: “What’s happening here?” Growing up with a strict “function-function-function” mindset, I couldn’t have imagined such a fantastical design could hold any relevance in the practical world. Yet, it did. That giraffe lamp tattooed itself in my mind and has stayed there ever since.

Marcantonio’s designs have a way of breaking into your imagination, defying conventions, and staying with you long after you’ve seen them. His ability to merge artistic storytelling with functional design makes him a truly unique voice in contemporary design—a maximalist minimalist, if you will.

The unexpected genius of Marcantonio

Marcantonio’s work stands out for its ability to turn childhood wonder and dreamlike scenarios into tangible, functional objects. Take his creation She’s in Love but She Doesn’t Know It Yet: a chandelier hangs effortlessly from the mouth of a giraffe, merging whimsy and elegance in a way that feels almost magical.

The story behind this piece is as poetic as its name. Marcantonio imagines the giraffe wandering with the chandelier in her mouth, her head lost in the clouds, not yet aware of the emotions stirring within her. The distance between her heart and her head allows love to follow its course, without being controlled in any way by the brain, by reason. This blend of narrative and surreal beauty elevates the sculpture beyond functional design to something far more evocative.

This kind of design doesn’t happen by accident. Marcantonio’s artistic training at the Accademia delle Belle Arti in Italy laid the foundation for his unique approach. By drawing on universal images—like animals interacting with everyday objects—he taps into something deeply familiar yet entirely unexpected. His pieces bridge the gap between function and fantasy, inviting us to see the world through a different lens.

Another example is the Monkey Lamp series, where playful primates hold light bulbs, turning a simple lamp into a character-filled object. These designs challenge the notion that functionality and personality are mutually exclusive. Instead, they blend the two seamlessly, proving that objects can be both practical and delightful.

From Wonderland to Armani: emotional storytelling

Marcantonio’s designs are not just about aesthetics—they’re about storytelling. One of his most touching collaborations is the LOVE Collection for Armani, a series of sculptures depicting animals of different species embracing. These are not design objects but true works of art, crafted to convey universal emotions. The message is clear and timeless: love and unity transcend boundaries. The sculptures evoke warmth and empathy, connecting with viewers on an emotional level that few works of art achieve.

Even his more whimsical pieces, like the Filicudi Chair (produced by Qeeboo), are infused with narrative. The chair’s seemingly spiky surface is entirely functional and comfortable, inviting viewers to confront their assumptions and engage with the unexpected. It’s this interplay between surprise and purpose that defines Marcantonio’s work.

The philosophy of a maximalist minimalist

At first glance, Marcantonio’s creations might seem maximalist—bold, elaborate, and overflowing with personality. But beneath the surface lies a minimalist core. Every piece serves a clear function, employs deliberate forms, and tells a singular story.

Take She’s in Love but She Doesn’t Know It Yet, for instance. While its design is whimsical, every detail is meticulously thought out. The height of the giraffe, the chandelier’s placement, and the overall proportions are calibrated to create an object that feels both extraordinary and believable.

The same philosophy applies to his Filicudi Chair. Its design challenges practicality while remaining entirely usable. This balance between extravagance and functionality encapsulates what I call his maximalist minimalism. Marcantonio doesn’t create complexity for complexity’s sake. Instead, he distills his ideas into bold, evocative designs that are as purposeful as they are imaginative.

Why Marcantonio Matters

Marcantonio’s work is a reminder that design isn’t just about solving problems—it’s about creating moments of wonder. In a world often dominated by minimalism and practicality, his designs invite us to dream, to smile, and to embrace the unexpected.

Whether it’s a lamp held by a monkey, a sculpture of animals in an embrace, or a cactus you can sit on, Marcantonio’s creations challenge us to rethink the boundaries of design. They prove that breaking the rules can lead to something extraordinary—a blend of art and design that connects deeply with those who encounter it.

In an era where design often prioritizes trends and efficiency, Marcantonio’s work stands as a testament to the power of storytelling and emotion. His approach redefines what it means to create: not just objects, but experiences that linger in the heart and mind.