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The Next Generation Design Award—introduced in 2024—continues to elevate young designers under 29, offering a platform for new voices and bold ideas. This reflects the awards’ commitment not just to excellence, but to the future of the discipline.
A highlight of the 2025 edition is the Lifetime Achievement Award, presented to renowned Dutch designer Hella Jongerius. Her influential work across textiles, furniture and industrial design has consistently bridged traditional craft and modern production, reshaping the industry’s understanding of colour, materiality, and human-centred aesthetics.
From collaborations with Vitra and IKEA to her groundbreaking Vitra Colour & Material Library, Jongerius’ impact has been both poetic and practical—earning her a place alongside past awardees like Dieter Rams and Giorgetto Giugiaro.
As Executive Director João Negrão notes, “The 2025 edition of the DesignEuropa Awards reflects the extraordinary talent, creativity, and purpose-driven innovation that European design brings to the world. From emerging voices to design legends like Hella Jongerius, this year’s participants remind us that great design not only solves problems, it inspires progress and connects us all.”
The DesignEuropa Awards are more than just a competition—they are a celebration of how protected design drives innovation, shapes user experience, and supports Europe’s creative economy. With finalists set, the countdown to Copenhagen has officially begun.
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