Pininfarina’s future involves electric scooters and elegant e-bikes
E-scooter company Helbiz has brought in the big guns to launch its first e-scooter intended for sale worldwide alongside a host of other urban electric mobility products.
If anyone can help position e-scooters as a desirable mobility option for design-conscious consumers, it’s Pininfarina. That’s why the intra-urban transportation company Helbiz has brought the Italian styling firm on board to design its first electric scooter intended for sale—the Helbiz One.
The e-scooter prototype was developed through a collaboration with Pininfarina, and MT Distribution, a leader in the design and production of urban micro-mobility solutions in the Italian Motor Valley. It’s the perfect trio considering Pininfarina’s recent commitment to sustainable mobility. Besides, a company like Helbiz will need to sell more than a convenient way to get around if it wants to actually sell its electric scooters and Pininfarina is a great draw.
A closer look at the design of the Helbiz One reveals all the markings you’d expect to see from a collaboration with Pininfarina. A sleek and elegant body pairs a steely grey housing with an electric blue hue, a nod to the company’s signature color. The Helbiz One e-scooter was created with sustainability and safety at its core. Pininfarina has designed a wider and longer foot deck that provides users with a better riding position. The foldable scooter is also very lightweight coming in at just 15kg, which means less drag and a more power-efficient ride.
The scooter houses a dedicated 500 watts motor and 32-newton meters of torque, which Helbiz promises can pack enough power to easily tackle hills up to a 15-degree incline. Combined with front suspension and a unique rear suspension, this creates a smooth ride on rough surfaces and tricker terrain (like cobblestone, for example).
The user experience is set to be top-notch too, using an intuitive LED dashboard where riders can instantly switch between 3 different modes: eco, city and sport. Meanwhile, the Helbiz One App lets users check the riding speed and the battery status as well as the more precise travel details including journey time.
The plan is for the Pininfarina-designed Helbiz scooters to initially be incorporated into the company’s sharing programs, before being offered for retail sale. According to a statement from Helbiz, it will work with Pininfarina to create electric bicycles and electric mopeds too. The designs of the latter will both be officially unveiled later this year, and we can’t wait.
More than just a mobility device, Helbiz One reflects how design is reshaping the way we experience movement in contemporary cities. Developed in collaboration with Pininfarina, the scooter blends engineering performance with a distinct Italian design sensibility, where clean lines and balanced proportions translate everyday transportation into a refined urban object. The result is a vehicle conceived not only for efficiency, but also for the aesthetic language of modern mobility.
In this context, Helbiz One also highlights the growing convergence between product design, technology, and urban lifestyles. Integrated digital features, intuitive controls, and a focus on rider comfort transform the scooter into a connected mobility experience rather than a simple transport tool. As cities continue to evolve toward more sustainable and flexible systems of movement, projects like Helbiz One illustrate how design can play a central role in shaping the future of urban mobility.
About the author
Kieron is a freelance writer and Digital Consultant who doesn't consider himself a design lover but a user of design - which to him is more than enough.
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