Introducing new Natuzzi’s Spring-Summer selection for 2021
Since its foundation in 1959, when Pasquale Natuzzi opened his first workshop, Natuzzi’s mission is to create harmony in the […]
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Design business
Design business is about case histories, marketing strategies and everything related to the growth of a design brand and company. A collection of testimonials, opportunities and advices aimed at those who work in the world of design and want to do it successfully.
Cassina is the Italian story of a furniture brand that builds its collections without using nails – just glue and joints.
Almost a century ago, brothers Cesare and Umberto Cassina from Meda, a town in Northern Italy, founded Cassina as a […]
Inside the sensory nature of products with CMF consultancy Baolab
Based in Milan and operating internationally in different fields, from automotive to interiors, Baolab is not an ordinary CMF (colour, […]
Change as a Chance – Red Dot Award: Brands & Communication Design 2021 starts on 22 March
From 22 March to 25 June 2021, you can submit your communication design works and your integrated brand designs to […]
Form Us With Love raises the bar of a design studio – Interview with the CEO Jonas Pettersson
Have you ever heard about the term “insider”? According to Cambridge, it refers to “someone who is an accepted member […]
Blown away – Dyson’s key to success is failure
Today, Dyson’s yearly revenues grew to more than 5 billion pounds. When James Dyson and his wife moved into their […]
Raymond Loewy, more than any designer ever, worked on the connection between functional styling and profits
Born in France, Raymond Loewy emigrated to the United States after completing engineering studies in 1919, and moved into industrial […]
Foreseeing Milan Design Week 2021 with Giulia Cugnasca of BASE Milano
What will the next design week be like? Giulia Cugnasca, Chief Operating Officer of the multi-disciplinary project BASE Milano, gives […]
The honesty of crafting meets the intellectualism of the design process with Wendy Andreu
Trained as a metal craftswoman, Wendy Andreu is a Paris-based designer adopting an experimental approach towards materiality. In her atelier, […]
We spoke to Jon Friedman, Corporate Vice President of Design & Research at Microsoft
“Design is a connective tissue driven by customer needs” – Chief designer of Microsoft Office products, Jon Friedman is the […]
The Monobloc Chair: a symbol of globalised design and a controversial icon
Whether you love it or hate it there’s no denying its enduring success of the monobloc chair. Since its inception […]
Naoto Fukasawa is the craftsman that gives shape to subconscious values.
It’s a fact – the human body instinctively knows what is comfortable and efficient. Naoto Fukasawa‘s style inspires and intrigues […]
